About Us

From Passion to Performance

We're a performance creative agency obsessed with making video ads that actually convert. Not content for content's sake. Ads that drive revenue.

Our Story

SLIC started with one belief: creative should be measured by business outcomes, not impressions.

We saw DTC brands spending $30k, $50k, even $100k per month on paid media, but their creative was an afterthought. Agencies delivered pretty videos that tanked in ad accounts. Media buyers blamed creative. Creative teams blamed strategy. Nobody owned results.

We built SLIC to fix that.

We research before we produce. We script before we edit. Every video ad we deliver is built on customer insights, competitor analysis, and platform-specific optimization. When our ads go live, they're not guesses. They're informed bets designed to win.

Today, our video ads have generated over $50M in revenue for DTC brands like Loop Labs, NeuroBrocc, and LOKT. We've averaged 47% hold rates and $30 to $40 CPAs across clients. And we're just getting started.

$50M+
Revenue Generated
2.5x to 3.5x+
Average ROAS
500+
Performance Ads Delivered
50+
Brands Scaled
What Drives Us

Performance Over Aesthetics

A beautiful ad that doesn't convert is a failed ad. We optimize for ROAS, CPA, and revenue first. The creative follows the strategy, not the other way around.

Research Before Production

We don't start with a camera. We start with competitor ads, customer reviews, and winning creative patterns. Scripts are built on insights, not assumptions.

Speed Without Sacrifice

Test-ready variants in 48 to 72 hours, not 4 to 8 weeks. We move fast because creative fatigue doesn't wait. But speed never means cutting corners on quality.

Partnership, Not Hand-Off

We share your KPIs. We track your results. We iterate based on what's working. This isn't a deliverables relationship. It's a growth partnership.

Meet the Team

A focused team combining creativity, strategy, and execution.

V

Vedant Kulkarni

FOUNDER AND CREATIVE DIRECTOR

Built SLIC after years of producing performance video ads for brands like NEXA, Maybelline, and AJIO. Leads creative strategy across every client engagement, ensuring every ad is backed by research and built to convert. Obsessed with the intersection of psychology and performance.

S

Siddhartha Aryan

HEAD OF PRODUCTION

Oversees every project from kickoff to final delivery. Ensures your video ads ship on time, on spec, and ready to test. No bottlenecks, no missed deadlines. The reason SLIC delivers fast without sacrificing quality.

Ready to Scale?

Let's Build Video Ads That Actually Convert

Book a strategy call and get a clear breakdown of what's holding your creative back and how we'd fix it.

No pitch. No pressure. Just real insights.